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Unit 1.1

Horizontales
Tthe document that sets out the business idea, its goals and objectives
A shift in the relative share of GDP and employment
Basic necessities
The section of the economy where business activity is concerned with the construction and manufacturing
Organizations involved in the production of goods and/or the provision of services
The people or organizations that buy the product
Both goods and services
Verticales
Behaving as an entrepreneur but as an employee within a large business organization
Risk takers who exploit business opportunities
The section of the economy where business activity is concerned with the provision of services
Businesses involved in the cultivation or extraction of natural resources
People's desires
The people or organizations who actually use a product