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Crucigrama Sopa de Letras Hoja de Trabajo
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Why organicgirl?

Horizontales
To engage the premium shopper you must have a _ _
1 of 4 OG's premium experience
$4B category annually COULD be $_
What shopper segment loves OG the most
These consumers are 21.5% of category buyers and make up 63% of unit volume
1 of 6 elements of OG premium
1 of 4 OG's premium experience
Baskets with OG are _% larger than avg basket
PL segment
Current salad HH penetration %
Not just organic but
OG segment
What kind of marketing is: relevant, targeted, frequent digital focus
Verticales
Part of our character
All retailers need this shopper in their store
1 of 4 OG's premium experience
#1 brand in Total US organic segment
Salad category currently growing single digits, but could grow _ _
Allowable OG spec for mildew
How loyal are OG salad shoppers _ _ _
These consumers are 41.4% of category buyers and make up 14% of unit volume
Allowable industry standard for mildew
OG is #1 brand on this social platform
Retailer must have _ for premium shopper