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Chapter 16

Horizontales
Identifying and meeting both human and social needs
A mission statement reflects the _________ and direction of the healthcare agency or a department in it
Amount of phases in strategic planning
Reviews effectiveness of an organization
Provides direction for the agency and/or department within it
Verticales
Effective objectives are know as ______ objectives
Phase 5 of Strategic Planning
members of an organization envisioning future and developing the necessary and appropriate procedures and operations to actualize the future
How many key steps are there to make a goal
What part of the marketing process does outline the service or program to be provided.