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Event Planning

Teacher: Mr. McKnight
Horizontales
The sale of logoed apparel at events
Food and drinks sold at events
In-event activities designed to entertain and advertise to consumers
The ongoing effort businesses make to keep a brand or product at the forefront of fans minds
The pricing, placement and promotion of a product or service
Free materials a team or event can give away
Initiating relationships with new people and using the new relationships to help initiate mutual business
Upscale seating that give venues the chance to host wealthy individuals
Verticales
The process involved in forming a large event
Paid advertising for a company