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ch. 6

Horizontales
Strategy used by firms to become more diversified.
exists when a company produces its own inputs or owns its own source of output distribution
Strategy involving the transfer of core competencies from corporate headquarters to a business unit.
Two methods of successful unrelated diversification: allocation and ____.
This strategy doesn't share activities or transfer core competencies between or amongst their businesses.
Type of diversification strategy associated with sharing activities.
Type of diversification that concentrates on transferring knowledge and core competencies between its businesses.
A strategy focused on a single or dominant business.
This integration refers to owning its own source of output distribution.
Verticales
Strategy involving the transfer of core competencies from corporate headquarters to a business unit.
This exists when a firm can sell its products above competitive prices or reduce costs.
______ Diversification is when a firm shares activities or competencies across businesses in its portfolio.
When the value of businesses working together exceeds their independent value.