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Foundations of Business Chap 1 - 4

Professor: Cynthia Pruitt, MPA
Horizontales
Natural resources, capital, human resources and entrepreneurship.
Contractual agreement to produce or sell the franchisor's products under the company's brand name.
Domestically produced goods and services sold in other countries.
Prevailing market price at which you can buy an item.
Federal legislation to deter and punish corporate and accounting fraud and corruption and to protect interests of workers and shareholders.
Process of creating an identity in consumers minds for a good, service, or company; a major marketing tool in contemporary business.
Economic system that rewards firms for the ability to perceive and serve the needs and demands of consumers.
Study of small economics units, such as individual consumers, families, and business.
Customers, investors, employees, and public affected by or with an interest in a company.
Economic, system that rewards firms for their ability to identify and serve the needs and demands of customers.
Verticales
Situation in which an employee must choose between a business's welfare and personal gain.
Business's consideration of society's well-being and consumer satisfaction, in addition to profit.
Person who seeks a profitable opportunity and takes the necessary risks to set up and operate a business.
Willingness and ability of sellers to provide goods and services.
Tax imposed on imported goods.
Willingness and ability of buyers to purchase goods and services.
Study of the nation's overall economic issues.
Foreign goods and services purchased by domestic customers.
Value of one nation's currency relative to the currencies of other countries.