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Sponsorship & Endorsements

Horizontales
Type of sponsorship that involves companies or brands supporting and associating themselves with events such as Stagecoach or Coachella.
Type of sponsorship that involves partnerships between businesses and the arts community, including museums, galleries, theaters, etc.
Any kind of graphic created to display information.
Statements of approval, typically by a celebrity, athlete or influencer, concerning products or services.
Type of sponsorship that creates partnerships between businesses or brands and athletic teams, leagues, athletes, etc.
A marketing technique where a company pays to be associated with another company, individual, group, or event.
Verticales
Type of sponsorship that refers to a partnership between a company or brand and a nonprofit organization or social cause.
The association of a company’s name with an event in exchange for money.
Sponsorship has been the (fastest or slowest) growing form of marketing over the past two decades
Type of marketing where companies who are not official sponsors of events promote themselves as if they are.