creative process of generating, developing, and communicating new ideas
a user’s emotions, attitude, and perceptions about a product, system, or service
Text that helps translate something visual, such as an image or graph, into a description that can be read by screen readers.
ask users to write down the topics on the cards and organize them in a way that makes sense to them
pieces of software that help different applications communicate with each other
Clues that tell us what an element can do
an iterative design framework in which users and their needs are always kept at the center of every decision
a preliminary model of our product used for testing
the essential set of features we can launch a product with to get the ball rolling
arrangement in which someone learns an art, trade, or job under another
the action of understanding, being aware of, being sensitive to, and vicariously experiencing the feelings, thoughts, and experience of another without having the feelings, thoughts, and experience fully communicated in an objectively explicit manner.”
a process in which you regularly create a design and then refine it according to feedback
a representation of our target user
one or more entrepreneurs who want to develop a product or service for which they believe there is demand
the intended series of steps a user needs to take to complete a goal on a product
breaks development down into smaller bits of user functionality and assigns them to two week cycles we call “iterations.”